Animated marketing videos are fantastic for explaining a concept or a product in an interesting and engaging way. For a long time we’ve been marketing our animated marketing videos as explainer videos. Although this is what they do, we’ve never really questioned, from a sales perspective, why we need to explain things. Why, when landing on a website should we …
Explainer Video Company
We always push who we are via our website. We are not a huge explainer video company and we see this as a good thing. Although profit is something that needs to be achieved if you are running a business, it’s not what we focus on. We focus on quality, project delivery and communication. The great thing about having these …
4K Explainer Video
Technology is moving forward constantly and it’s important to keep up to date with this. This is why we are now offering our 4K explainer video option. But, what is 4K? Well, this article here on Wikipedia shows you what 4K is like compared to standard HD. The difference is huge. I’m sure you still think that we are in the HD revolution, …
Common Craft Style Explainer Videos
When it comes to explainers we have always specialised in the common craft style explainer video because it’s where the industry started and I truly believe that they are the most effective. Quite simply, they are simple and very easy to understand. If you’ve been searching the web looking for explainers then you’ve probably seen a lot of the same. …
Are Explainer Videos Still Effective?
We started making explainers back in 2009 before the big explainer video boom. So, we’ve watched the market grow and grow, and grow some more. It’s now saturated with lots and lots of companies simply trying to cash in in the newest thing. This has led us to lots of poor quality explainers. There are so many companies out there …
Explainer Video Poetry
I’m writing this with the purpose of showing you how much better poetry is at explaining a concept, rather than my shoddy blogging skills. At The Cuillin Collective we have been making ‘explainer videos’ since 2009 and we’ve made over 750 explainers. Since then, we’ve always written our scripts in the same format. Introducing a character who has a story …
Custom Made Explainer Video
What is a custom made explainer video? Well, there are lots and lots, and lots and lots of styles to choose from. We offer a few set styles which work well with most concepts and have been proven to increase sales and conversions, particularly the Common Craft style explainer! However, occasionally we are asked to create an explainer video that …
My Favourite Explanation Videos
We’ve made over 700 explanation videos it’s hard to keep track of them all. So I’ve create a list via Listly of my favourite. This is constantly edited so keep checking back! Our Best Explainer Videos View more lists from Marc Smith
Explainer Video UK
Explainer videos started their life off in the US of A. A lot of online trends do. In fact, the UK are relatively late to the explainer video party. When we started creating explainer videos way back in 2009 all of our customers were from the US and Canada. It wasn’t until 2013 that explainers really started to take …
Explainer Video Templates
Explainer video templates are becoming more and more popular within our little world. But are they really worth it? I thought I’d take a look at the world of pre-made explainer videos. The first template option that I found was via VideoHive. They look pretty good. But when I look at the sales from the bestseller, you get the pleasure …



